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About Our Optical Office
OUR HISTORY

Our History
Our private optometric practice is unique in that it is family run. Dr. Irwin M Roth O.D., opened our first location in Downtown Miami in the 1960’s and since then Eye Desire was opened in 2002 by his son Dr. David M Roth O.D. Eye care has been a family tradition for over 60 years now and we are pleased to announce the newest Dr. Roth into our practice, Dr. Ashley Roth O.D.. David’s daughter, graduated from the Illinois College of Optometry in 2014 and is the newest addition to our team.
OUR VISION

Our-Vision
Our optometrists, together with our experienced eye care staff, strive to assist each patient with quality, cutting edge, vision solutions and exceptional customer service. Maintaining healthy eyes requires regular eye exams and our practices in Downtown Miami and Miami Beach provide all of your vision care needs. We gladly accept insurance plans at our offices and will help you maximize your vision insurance eligibility and coverage, making sure you get the most out of your benefits.

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